Belching Out the Devil: Global Adventures with Coca-Cola
Amit Srivastava, India Resource Center
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New Book Reveals What Coca-Cola Doesn't Want You to Know
For Immediate Release
September 30, 2008
San Francisco (September 30, 2008): A new book revealing
details of Coca-Cola's problematic practices globally, including India,
has just been released.
"Belching Out the Devil: Global Adventures with Coca-Cola" is authored
by Mark Thomas, a well known comedian and political activist from the
Mark Thomas traveled to several countries - India, Colombia, Turkey,
El Salvador, Mexico, United States - to meet with and report on the
campaigns against Coca-Cola.
Mr. Thomas uses a campaigning brand of comedy to relay serious issues
about Coca-Cola - the violent suppression of trade union leaders in
Coca-Cola bottling plants in Colombia, the use of child labour in
sugar cane fields in El Salvador, and the water shortages being experienced
by farmers across India who live around Coca-Cola bottling plants.
In India, Mark Thomas visited the villages of Kala Dera in Rajasthan
and Mehdiganj in Uttar Pradesh earlier this year to learn first hand
about the campaigns against Coca-Cola. He has also visited Plachimada
in Kerala in the past.
Speaking about his experience in India, Mark Thomas said, "The most
impressive part about the campaigns against Coca-Cola in India has
been the grassroots activism that has seen the poorest sections of
the community leading and directing the struggles. Farmers and landless
labourers have become spokespeople for the campaigns, often in a most
"These struggles are for the most basic of rights, the right to food
and water and the rights for communities to control their destinies.
This is a battle for democracy, and battles like these taking place
across the planet will decide if communities or corporations will
win out in the end," he continued.
"Mark Thomas has been a supporter of the campaigns against Coca-Cola
in India for quite some time, and we expect his latest book will encourage
thousands of people to think before they drink Coca-Cola," said Amit
Srivastava of the India Resource Center who assisted Mr. Thomas and
his team for the India visit.
Mark Thomas is a well known comedian, activist, author and filmmaker.
His show, the Mark Thomas Comedy Project, aired on Channel 4 for
six years in the UK. He is the author of "As Used on the Famous Nelson
Mandela: Underground Adventures in the Arms and Torture Trade," and
he has regularly produced documentaries for Channel 4 on a variety
of issues. Mr. Thomas is also on the stand-up comedy circuit regularly,
to packed audiences.
For more information about the campaigns in India, visit www.IndiaResource.org
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